"Our goal is to become the world leader in men's fashion," says Petter Varner, CEO of Dressman. windows 7 hinta He makes no secret of its growth and development Dressmann had is the foundation that is now collaborating with the ultimate windows 7 hinta rock group.
Secret windows 7 hinta meetings The first meeting between the parties was in the middle of May last year. Since then, more secret negotiations held, and now the agreement finally been signed. "Dressman is under development, which we show through windows 7 hinta this cooperation, but we continue to offer quality at surprisingly low prices windows 7 hinta in our stores," says Petter Varner. There has been much secrecy around the Cooperation Agreements which is an ongoing process for both parties. With its 380 Dressmann stores reaches the Rolling Stones out to many music lovers through the store network. Rolling Stones and Dressmann met for the first time in May 2010 at the Carlyle Hotel in New York in connection with the release of the documentary "Stones into Exiles". "The drummer Charlie Watts first came to the meeting windows 7 hinta and gave an almost aristocratic impression in his image and way of being," windows 7 hinta said Varner. Mick Jagger was in a good mood because he during the day had seen a big Rolling Stones windows 7 hinta exhibition at the Mall Bloomingdale's. "The atmosphere exploded when Keith Richards came into the room," says Petter Varner.
Collaboration Collaboration is about developing Dress's unique approach to business. The world's leading rock bands are thus on the same team as the chain who wants to become a world leader windows 7 hinta in men's fashion. "We like the Rolling Stones windows 7 hinta and hope to expand cooperation," said Varner. The partners will develop men's fashion and music industry together. The agreements means that the clothing windows 7 hinta chain has access to six Rolling Stones songs, all Dressmann stores renovated to resemble concert stages, the logo is made if and much more. In addition, it launched two unique clothing windows 7 hinta collections. As Worn by The Rolling Stones" is a unique collection based on replicas of t-shirts Rolling Stones members themselves had during their tours in the 70s. Dress Mann's own designer Johan Lundell has also developed its very own collection from the band's history with famous symbols, such as the famous tongue. All products, sold in Dress Mann's stores from week six, has been presented to the band. "Mick Jagger has personally approved everything that we sell in the stores," said Varner.
New agreement, but no new agreement between Dressman and the Rolling Stones is brand new, but that rock and fashion go together have clothing chain a long tradition. In the autumn of 1962 focused on 25-year-old father Frank Varner their hard earned money at a store in Grünerløkka in Oslo. Varner was a Norwegian businessman who worked long days of men's clothing while he was studying business windows 7 hinta administration in the evenings. The first store on Thorvald Meyers street sold well. In 1965, Frank Varner opened three more men's clothing stores. In 1967, the fifth store a fact, and thus was the clothing chain Dressmann established in the Norwegian capital. The strategy was to offer the best quality and the best fit at low prices. While dad Varner sold Dovre-pants and English fashion at Oslo's residents as the Rolling Stones played their first concert at the Marquee Club in London. The same year that Frank Varner expanded to three stores in 1965 wrote Mick Jagger and Keith Richards song "(I Can not Get No) Satisfaction". It debuted at number one on the American hit parade was played in full on the small transistor radio on Thorvald Meyers street in Oslo. "Music has always been a part of Dressmann, so this is nothing new," says Petter Varner. Daddy Frank Varner had concerts in their stores with bands like pussycats and Vanguard. Cooperation with the Rolling Stones is thus a continuation of a 50-year long tradition in Dress Mann Group.
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